There were other forces at work there, primarily Discovery completing their takeover of WarnerMedia from AT$T. Discovery announced that they intend to take CNN in a different direction, more into straight news, rather than following Fox and MSNBC down the Op-Ed path, and CNN+ doesn't fit that plan. It's highly likely that the folks at Discovery wouldn't have approved the launch of CNN+ as an independent service, but the takeover wasn't complete when it launched, so the best they could do was ax it once they had control.CNN+ didn't last a month for what $300M investment
I so hope this is true. This is just the kind of conversations I hope are happening all over tonight. Makes me smile.
Oh, there's no doubt that it was a total charlie foxtrot from its inception, which is probably why Discovery wouldn't have signed off on it and axed it at the first opportunity. I just don't think "wokeness" was the overriding factor here.Well, when you spend $300m and average less than 10,000 viewers per day, I would say there was poor planning, poor insight for demand and a very expensive customer base.
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