Why does the number of views reset to zero when you relist an ad? I would rather see the total number of views my item has had, or an item I may buy. The number of tire kickers that have viewed the ad and not purchased an item would effect the price I would be asking or offering. Also, being able to compare my similar item to someone else's item would give me an opinion about how much to ask. May be a checkbox to reset the views for the OP could be an option. Also, when you search for an item, a column with the number views would be helpful.