Go woke go broke LOL!

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Not sure, perhaps I am wrong, but Spotify did sign on Joe Rogan and really supported him in spite of some "artists" leaving. The content providers they signed on after that maybe wasn't an effort to go woke, but to balance things out. My impression of the people they signed on though is people like their content if it is free, but only want to here the sound bytes. None of the people mentioned in the article are significantly interesting and even the left or woke are bored with them.
 

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