All these jewelry commercials

[aviator41]

We like to watch Shark Tank. Some of the ideas are fantastic. Others not so much. Perfumes/odor based products general do very poorly on there and there's a reason:

One of the sharks, Daymon John, once said "There's only one industry with higher markups than perfume - and it's not legal" This translates to big companies defending their turf and share of the industry with great vigor. It's impossible for a little guy to gain ANY market share in this field. Bluntly put: you don't mess with another dealers street corner. This keeps prices high, margins through the roof and competition down - and that's just the perfume industry.

 

[tntrex]

People way over pay for jewelry. It's sick how much mark up there is on diamonds and gem stones in particular. A lot of high end watches hold their value or appreciate.

As for every kiss beginning with Kay....does that mean you have to spend money to get a kiss? Because there's a name for women like that...

Lol true and A guy could get a lot more than a kiss for a whole lot less than a diamond.

 

[twoguns?]

I'm tired of the Jim Glover Chevy commercials. They run far too often on tv

no kiddin , they even ran a 24 hr radio show out there.....and Kristen never showed up...

 

[DeeJay]

the jewelry ones dont bother me as much as the all the luxury cars. Yeah sure Im gonna go drop 60k+ on a car for Christmas and wrap a giant bow around it.

I could never figure out why they think selling $60k cars by hollering like a carnival barker is a good idea.

 

[raeken45]

I just can't wait for all the post holiday credit counseling and debt consolidation commercials!

 

[Ace_on_the_Turn]

People way over pay for jewelry. It's sick how much mark up there is on diamonds and gem stones in particular. A lot of high end watches hold their value or appreciate.

As for every kiss beginning with Kay....does that mean you have to spend money to get a kiss? Because there's a name for women like that...

The entire diamond wedding ring "tradition" is a marketing scam. This is a great article on how Madison Ave made a "Diamond Forever".

Women wanted their men to spend money on “a washing machine, or a new car, anything but an engagement ring,” Ms. Gerety said. “It was considered just absolutely money down the drain.”

Still, the agency set an ambitious goal: “to create a situation where almost every person pledging marriage feels compelled to acquire a diamond engagement ring.”

 

[turkeyrun]

As the grandson of a Gods-Honest jeweler (the kind that bought, set and cut his own diamonds) I can't help but laugh at the "chocolate' diamons and the "colored" diamonds. They're essentially hawking flawed diamonds as something thats worth MORE. I am sure he rolled over in his grave the first time that stupid chocolate diamond ad ran.

We have had that same discussion. Must be from the same marketing genius that sold Starpukes as good coffee.

 

[turkeyrun]

I'm tired of the Jim Glover Chevy commercials. They run far too often on tv

They can pay for all the stupid they want, I will never make a purchase there.

 

[HFS]

People way over pay for jewelry. It's sick how much mark up there is on diamonds and gem stones in particular.

NSFW

https://www.youtube.com/watch?v=N5kWu1ifBGU

College Humor "Why Engagement Rings Are a Scam"