For the money, I'm not trying to bag on any other brands, but the Zeiss is head and shoulders above anything else at this price point. The 3-9x40 may not fit for the intended purpose of this particular rifle but if it does, the Zeiss is the scope to get.
I would have to agree. You listed the best deal unless one needed target turrets or ranging reticle. Then you are really getting out of the price range of $300 for something of good quality.