Cabela's deceptive advertisement

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Waltercat

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Is this ad misleading? The header clearly says Black Friday Sale, Nov. 20-26.
Maybe it's me not reading fine print but I find it deceptive. I drove 40 miles one way only to have my items in my basket
ring up at regular prices. I never liked their credit card anyway so I cut it up. I have never in my life complained to a store manager
but this time I did. They would not honor the sale price. There were other customers waiting in line and they agreed it was bait and switch. Oh well.
I was after the smoker on page 5, saw the header sale date and went to page 5.


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dennishoddy

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It’s absolutely intentionally confusing. Marketing involves psychology and they know the human mind quite well.
I see the same at other stores.
Got the Atwood’s online flyer awhile back that had a killer deal on some Dewalt tools. Blazed out there and found the sale was two days later.
Didn’t read the fine print which was my fault.
 

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