Maybe it's because without their name in the title, and with it being misspelled in the first post (should be American Armory and Tactical), this page doesn't show up in the #3 spot on Google like the other thread asking last July if they are still open (or some other threads we have here reviewing products).
and yet, without the name of the shop in the title; there are 3 pages of discussion. Seems likely that someone associated with the shop would have seen the thread and looked out of curiosity, since it was stated several at the shop were on the site. Or maybe one of the posters who have stated not having problems would have said something to them about the negative thread. This is what I would have done, had it been a business I dealt with.
You may be right, VM, but seems a bit strange to me.